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OUR WHY

Elevate Simplicity

Biita means unique and we firmly believe that uniqueness is best expressed through simplicity. Our design aesthetic to "Elevate Simplicity" is in everything that we produce. 

If you are looking for luxe essentials that inspire versatility within your wardrobe or want to better curate your closet, our basics are the perfect solution.

Our clothing embodies sophistication, simplicity, and a consciousness that allows you to elevate the ordinary. Our knit collection is created using earth-friendly bamboo. Simple done well is extremely expressive!

100% handmade soap bar

OUR VISION

Caring and compassionate clothing.

We especially love working with bamboo knit because of its amazing qualities. It has a silky cashmere texture that's softer than cotton, it provides a natural block against the harmful effects of direct sunlight, it's cozy in the winter, cooling in the summer, and it’s sustainable.

We've taken our bamboo pieces back to the proverbial drawing board (pre-production) where we're tweaking and re-tweaking the fit so that the end result will be the best knit essentials that you'll ever wear.

MY WHY

I find simplicity thrilling!

I'm excited by clean lines and simple silhouettes because I believe that they communicate something powerful.

Life is busy and if you're like me you want a solution that allows you to look great with minimal effort. This is "my why", the essence behind what I create—clothing with that perfect mix of style and comfort to take you through your day.

Don't we all need that exhale? 

meet the founder

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